The Hot San Francisco Job Market

Thousands of people choose to get an undergraduate or graduate degree in San Francisco because of its culture, diversity, and employment opportunities. San Francisco is home to companies with a global impact and is a center of worldwide innovation. Technology companies – from spunky startups to mammoth companies – generate excitement for many who want to launch a career or move up the ladder. But are there really enough possibilities for employment in San Francisco? The answer is yes.

According to a recent California state jobs report, San Francisco and the adjacent San Mateo area added 10,000 jobs in a single month. In its summary of the report, the San Jose Mercury News cites a senior Wells Fargo economist who predicts further expansion of the local job market. In San Francisco, the unemployment rate is a low 3.3%, which is lower than both the California and National average according to the EDD.

Technology Companies Moving to San Francisco

Although the Silicon Valley remains the stereotypical location for technology companies, it is San Francisco that has become the “tech titan” according to Jenny Belotserkovsky, a startup professional who has been in the area since 1995. She cites a few big reasons why San Francisco has surpassed Silicon Valley as the place to be. A city tax break brought Twitter and Zendesk to the city’s  Mid-Market area. Rents for companies in the crowded Silicon Valley are rising. And, of course, talented people want to live in San Francisco rather than next to low-slung office parks, factors that brought Google and Mozilla to the Embarcadero.

Technology Companies Come to San Francisco
> Between 2012 and 2013, 24 companies relocated to San Francisco from the Peninsula and Silicon Valley, including Gigwalk, Detercon, and Seal Software.
> Out-of-town [out of San Francisco] tech firms that opened up an office in the city included Amazon, Microsoft, Yahoo, Google, Mozilla, eBay, and LinkedIn.
> The next crop of fast-growing companies founded between 2004-10 chose to grow up in San Francisco…including Dropbox, Airbnb, Uber, Yelp, BitTorrent, Square, Slack, and Pinterest.

All of these companies are close to GGU, which is located in the SOMA (South of Market) Finacial District. In fact, the campus in the center of a 1.5-square-mile radius that covers the best established and emerging companies that San Francisco has to offer.

Just stand in front of GGU and you get a view of the new 61-story Salesforce Tower and Deloitte–one of the Big4 accounting firms. FitBit is a five-minute walk away. You will find virtually every major financial firm between campus and the Transamerica building less than a mile away. The area is also home to the three biggest advertising agencies in the city. Uber and the aforementioned Twitter are in the Mid-Market area southwest of campus–near the Civic Center Bart Station. Do-it-yourself-Web-design company Weebly is at the southern end of the South of Market area, also within the 1.5-square-mile radius of GGU.


GGU is the center of a 1.5-square-mile radius that covers the best established and emerging companies that San Francisco has to offer.


Because of its location, GGU has a cross-pollinating relationship with nearby businesses that stretches back decades. GGU draws talent from these organizations to teach, while local businesses have employed thousands of graduates throughout the University’s 116-year history.

Beyond Tech: Business Jobs in San Francisco

While San Francisco is becoming “top of mind for tech jobs,” other positions are needed at local firms. Demand for project managers is higher in San Francisco than anywhere in the U.S., according to TalentWorks. And it’s not just any Project Managers that are needed—highly educated and certified professionals that understand the industry are sought after. Business people that are savvy in both sales and IT are particularly in demand.

The San Francisco Bay Brea is also a hot job market if you want to apply your business skills in Healthcare Management, Marketing Events Management, Supply Chain, or Finance. Talents in these areas are the most scarce according to LinkedIn’s 2017 Workforce Report. TalentWorks also reports that the number of accounting jobs in San Francisco each month is the highest in the nation.

All considered, it is not surprising that San Francisco has been named the best city in the US for recent graduates to find a job by the highly respected American Institute of Economic Research (AIER). The study looked at many factors, including unemployment rate, labor force participation, and how many people worked in emerging industries.

The San Francisco Business Environment

If you are interested in learning about San Francisco’s reputation and position in the business world, we invite you to watch this video with Dr. Gordon Swartz, Dean of GGU’s Ageno School of Business.

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