Video: The Massive Transformation of the Business Analytics Market with Oracle VP Rich Clayton

In this brief video, Rich Clayton, who is the VP of Oracle’s Business Analytics Product Group, describes what he calls the “massive transformation” of the business analytics market. The elements of this transformation are technology advancement, an abundance of data, the declining cost of mining and analyzing these data, and the engaged consumer.

Clayton also serves on the Advisory Board of Golden Gate University’s new Master of Business Analytics program.

Request information about GGU’s Business Analytics program >>

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